Special Moments

‘Visit Greece’ International Campaign wins 3 Top ‘Travel Marketing Awards’

‘Visit Greece’ International Campaign wins 3 Top ‘Travel Marketing Awards’

In the spring of 2023, 

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GNTO promotes Greece in USA and Canada

GNTO promotes Greece in USA and Canada

For yet another year, Greek National Tourism Organization (GNTO) leads the way in terms of international exposure, investing in innovative and contemporary advertising channels. Focusing on the markets in USA and Canada, GNTO designed and implemented - in collaboration with Yahoo and Acrossmedia241 - a strategic communication plan that comprised some of the most impressive…

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LG CTV Ads are now available in Greece!

LG CTV Ads are now available in Greece!

LG Ad Solutions and Acrossmedia241 announce an exclusive agreement to market LG Ad Solutions in Greece & Cyprus Agreement represents LG Ad Solutions continued global expansionExtends availability of LG Ad Solutions ACR data and Native ad formats to reach millions of TV viewers in Greece & CyprusNew York, February 1, 2023. Acrossmedia241, a leader in digital…

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NetSteps is now Yahoo DSP partner

NetSteps is now Yahoo DSP partner

As Yahoo strengthens its position in the market as one of the leading Global AdTech Providers, it continues to invest in strategic agreements with prestigious Ad Agencies and Media Publishers, both in Greece and abroad. Especially regarding Online Advertising, Yahoo provides advertisers and brands with a wide range of sophisticated & exclusive features (1P data…

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Wizard is now Yahoo DSP partner

Wizard is now Yahoo DSP partner

As Yahoo strengthens its position in the market as one of the leading Global AdTech Providers, it continues to invest in strategic agreements with prestigious Ad Agencies and Media Publishers, both in Greece and abroad. Especially regarding Online Advertising, Yahoo provides advertisers and brands with a wide range of sophisticated & exclusive features (1P data…

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[Save Our Forests] Join our CSR Initiative

[Save Our Forests] Join our CSR Initiative

Every year, we face devastating wildfires that threaten our environment, civilization, and life. This summer, we decided to do something about it! Thus, we invite all our market stakeholders (advertisers, brands, and agencies) to participate in the following CSR initiative in order to support WWF Greece actions towards protecting and saving our forests:   10%…

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Yahoo.gr: #3 ‘News & Media’ website in Greece

Yahoo.gr: #3 ‘News & Media’ website in Greece

Over the last 15 years, Yahoo.gr has been among the most popular news portals & websites and 2022 is no exception. According to Yahoo.gr is #3 in Top 'News and Media' Websites in Greece. Furthermore, it is worth mentioning that Yahoo.gr provides brands a wide range of exclusive and premium ad placements & formats to help them…

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Bepanthol Cream leverages Yahoo’s DCO + Weather Targeting

Bepanthol Cream leverages Yahoo’s DCO + Weather Targeting

This summer, the well-known personal care brand focuses on innovative advertising technologies to communicate - in the best possible way - the daily need for skin hydration and protection, after sun exposure. Thus, Bayer (for Bepanthol Cream) in collaboration with Mediacom, leverage two of the most sophisticated ad features provided by the Yahoo DSP platform:…

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MEDIACUBE is now Yahoo DSP partner

MEDIACUBE is now Yahoo DSP partner

As Yahoo strengthens its position in the market as one of the leading Global AdTech Providers, it continues to invest in strategic agreements with prestigious Ad Agencies and Media Publishers, both in Greece and abroad. Especially regarding Online Advertising, Yahoo provides advertisers and brands with a wide range of sophisticated & exclusive features (1P data…

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Yahoo.gr at Top5 ‘News & Media’ websites in Greece

Yahoo.gr at Top5 ‘News & Media’ websites in Greece

Over the last 15 years, Yahoo.gr has been among the most popular news portals & websites and 2022 is no exception. According to Similarweb, in April 2022, Yahoo.gr ranks among the Top 5 websites in Greece for 'News and Media' category. Furthermore, it is worth mentioning that Yahoo.gr provides brands a wide range of exclusive…

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