Yahoo campaign for GNTO wins 4 Tourism Awards

Acrossmedia241 and Yahoo have received 3 Golds & 1 Platinum in Tourism Awards 2022 for planning & running an innovative digital campaign for GNTO:

Gold for Advertising Campaign

Gold for Online Presence

Gold for Use of VR/AR

Platinum for Digital Tourism category.

 

The campaign – that targeted 10 different countries and run through the awarded Yahoo DSP – leveraged Yahoo’s custom travel audiences along with a mix of premium ad formats (Native Ads, Augmented Reality Ads, Brand Stories, Mail Login Ads, Apple News Ads), resulting in outstanding KPIs that surpassed all initial goals.


The event was held in the Foundation of the Hellenic World on May 9, 2022, and the Acrossmedia241 team (Irini Sacha, Georgia Koutroumanou, Chris Basios, Konstantina Kaliakouda) was there to receive the awards.