Yahoo Black Friday ads: 3 steps to reach your sales goals!

Yahoo Black Friday ads: 3 steps to reach your sales goals!

The biggest shopping day of the year is on the way and Yahoo is here to help advertisers and brands stand out from the crowd and boost their branding & performance through 3 simple steps:

  1. IMPRESS: Upload your own product feed to enable Dynamic Product Ads or use our exclusive Premium Formats (Brand Stories with Shoppable Elements, Countdown Ads, Mobile Moments, etc) or/and IAB standard Display/video banners
  2. TARGET: Leverage Yahoo’s exclusive In-Market audiences based on recent purchases & intent to buy and reach potential customers in any business (e.g. Retail, Consumer Electronics, etc)
  3. PROFIT: Run your ad campaigns through Yahoo DSP (voted ‘Best Global DSP’) and maximize your online sales & revenue by applying machine learning optimization and forecasting.

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