During the summer-fall of 2021, Yahoo ran an innovative international campaign on behalf of GNTO that led to 3 Gold and 1 Platinum Tourism Awards.
Leveraging numerous custom target audiences (based on Yahoo exclusive 1P Data as well as global travel 3P Data), Yahoo’s award-winning Programmatic Ad Platform (Yahoo DSP) and a number of impressive ad formats (including Augmented Reality ads and Brand Stories), more than 50 million users were reached in 11 different countries, uplifting engagement and exceeding all KPIs & original goals.
Yahoo Ad Solutions for Travel/Tourism brands
Discover how Yahoo can elevate your brand communication across the globe
