Winning in ‘Energy’ requires smarter media execution.
Outmax, Perion’s AI-powered execution engine, continuously optimizes campaigns across every major digital channel, making thousands of real-time decisions to maximize the business KPI that matters most—whether that’s sales, ROAS, awareness, or customer acquisition.
The case studies below showcase how some of the world’s leading Energy brands have leveraged Outmax to unlock greater efficiency, stronger performance, and measurable business growth.
EDF
Key Optimization Platforms/Channels: Programmatic (Display)
Havas Media, through its Programmatic Hub, uses Perion Outmax to run EDF’s campaigns on IAB display more efficiently, improving performance while placing ads in higher-quality, lower-carbon environments.