Winning in ‘Automotive’ requires smarter media execution.
Outmax, Perion’s AI-powered execution engine, continuously optimizes campaigns across every major digital channel, making thousands of real-time decisions to maximize the business KPI that matters most—whether that’s sales, ROAS, awareness, or customer acquisition.
The case studies below showcase how some of the world’s leading Automotive brands have leveraged Outmax to unlock greater efficiency, stronger performance, and measurable business growth.
Ford
Key Optimization Platforms/Channels: YouTube
Perion optimized Ford’s YouTube campaign using AI-based carbon-aware bidding. The system dynamically adapted impression delivery in real time to reduce emissions and improve video performance.
Viewability
drop in CPM
Carbon Intensity Reduction
Stellantis
Key Optimization Platforms/Channels: YouTube
The campaign cut carbon emissions below benchmarks and lowered CPM by 24%, while Perion maintained lower carbon intensity throughout. Stellantis continued using Perion Outmax and Scope3 to reduce emissions and optimize performance.