20% Bonus TV Impressions on ALL 2026 LG Campaigns
Valid for IOs signed until Dec. 31, 2025
Available Opportunities: ROADBLOCK Campaigns
Book now 100% of the available ad inventory and be the exclusive advertised brand across all LG TVs for a specific date/time; whether it is related to a new product/service/offer or you just want to boost awareness & traffic during a special event, like the following:
- Mother’s Day: Sunday, May 10, 2026 (Roadblock available)
- Eurovision Final: Saturday, May 16 (Roadblock available)
- UEFA Champions League Final: Saturday, 30 May 2026 (Roadblock available)
- FIFA World Cup Final: Sunday, 19 July 2026 (Roadblock available)
Recommended Media Plan
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | BOOKED IMPRESSIONS | FREQUENY | DEVICE REACH | BUYING METRIC | NET CPM (€) | NET COST (€) |
| LG CTV Native | Roadblock | All Placements | Broad | 3h Primetime (100% SOV) | 450,000 | NA | NA | CPM | 18 | 8,100 |
| 90,000 (20% BONUS) | 18 | 1,620 (FREE) | ||||||||
| TOTAL | 540,000 | 15 | 8,100 |
Available Opportunities: ROTATIONAL Campaigns
Book now your campaign and be the first brand consumers will see when they switch on their LG TV; whether it is related to a specific period of your interest or you just want to boost awareness & traffic during a special event, like the following:
- Winter Sales: January – February, 2026
- Holy Week & Easter: 6 April – 12 April, 2026
- FIFA World Cup: 11 June – 19 July 2026
- Summer Sales: July – August, 2026
Recommended Media Plan
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | BOOKED IMPRESSIONS | FREQUENY | DEVICE REACH | BUYING METRIC | NET CPM (€) | NET COST (€) |
| LG CTV Native | Rotational | Carousel Only | TBD | 2-4 weeks | 300,000 | 3 | 100,000 | CPM | 18 | 5,400 |
| 60,000 (20% BONUS) | 3 | 20,000 | CPM | 18 | 1,080 (FREE) | |||||
| TOTAL | 360,000 | 15 | 5,400 |