Own the TV Screen During the World’s Biggest Sporting Moments
Acrossmedia241 brings advertisers unmatched visibility on Connected TV, enabling brands to dominate premium screens during the most anticipated global sporting events. Whether it’s the EuroLeague Final Four, FIFA World Cup, or other major sporting events, your brand can command the attention of millions of viewers watching on their Smart TVs.
Through our CTV partnerships with TCL, Titan OS, and TiVo OS, advertisers can now leverage Roadblock Advertising — securing up to 100% Share of Voice (SOV) across premium CTV environments.
Euroleague Final Four
PLan 1: CTV (TCL) – Rotational + 12H Roadblock (Final)
- Inventory: TCL Smart TVs
- Placements: Instream & Outstream Video. See all available formats, here.
- Coverage: Rotational (a campaign will run from May 13 to May 24) and Roadblock (advertiser will have 100% SOV on all video placements for the desired 12h timeframe on the final day, May 24)
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| TCL | Rotational | Video (16:9) | TBD | May 13 - May 24 | Max Reach | 140,000 | CPM | 15 | 2,100 |
| TCL | Roadblock (12h) | Video (16:9) | NA | May 24 | NA | 360,000 | CPM | 18 | 6,480 |
| TOTAL | 500,000 | 8,580 |
PLan 2: CTV (TCL) – Rotational + 12H Roadblock (Semi-Final)
- Inventory: TCL Smart TVs
- Placements: Instream & Outstream Video. See all available formats, here.
- Coverage: Rotational (a campaign will run from May 13 to May 24) and Roadblock (advertiser will have 100% SOV on all video placements for the desired 12h timeframe on the semi-final day, May 22)
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| TCL | Rotational | Video (16:9) | TBD | May 13 - May 24 | Max Reach | 140,000 | CPM | 15 | 2,100 |
| TCL | Roadblock (12h) | Video (16:9) | NA | May 22 | NA | 360,000 | CPM | 18 | 6,480 |
| TOTAL | 500,000 | 8,580 |
PLan 3: CTV (Titan/TiVo) – Rotational + 12H Roadblock (Final)
- Inventory: Titan OS + TiVo OS Smart TVs (Philips, Panasonic, Sharp, JVC, Telefunken, Vestel)
- Placements: Homescreen Static or Video (Fullscreen 16:9). See all available formats, for Titan, here and for TiVo, here.
- Coverage: Rotational (a campaign will run from May 13 to May 24) and Roadblock (advertiser will have 100% SOV on all homescreen placements for the desired 12h timeframe on the final day, May 24)
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| Titan/TiVo | Rotational | Static or Video (16:9) | TBD | May 13 - May 24 | Max Reach | 100,000 | CPM | 15 | 1,500 |
| Titan/TiVo | Roadblock (12h) | Static or Video (16:9) | NA | May 24 | NA | 300,000 | CPM | 18 | 5,400 |
| TOTAL | 400,000 | 6,900 |
PLan 4: CTV (Titan/TiVo) – Rotational + 12H Roadblock (Semi-Final)
- Inventory: Titan OS + TiVo OS Smart TVs (Philips, Panasonic, Sharp, JVC, Telefunken, Vestel)
- Placements: Homescreen Static or Video (Fullscreen 16:9). See all available formats, for Titan, here and for TiVo, here.
- Coverage: Rotational (a campaign will run from May 13 to May 24) and Roadblock (advertiser will have 100% SOV on all homescreen placements for the desired 12h timeframe on the semi-final day, May 22)
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| Titan/TiVo | Rotational | Static or Video (16:9) | TBD | May 13 - May 24 | Max Reach | 100,000 | CPM | 15 | 1,500 |
| Titan/TiVo | Roadblock (12h) | Static or Video (16:9) | NA | May 22 | NA | 300,000 | CPM | 18 | 5,400 |
| TOTAL | 400,000 | 6,900 |
PLan 5: CTV (TCL + Titan/TiVo) – 100% Roadblock (Final)
- Inventory: TCL + Titan OS + TiVo OS Smart TVs (Philips, Panasonic, Sharp, JVC, Telefunken, Vestel)
- Placements: Outstream/Instream Fullscreen Video (TCL) + Homescreen Static or Fullscreen Video (Titan/TiVo).
- Coverage: TCL 12h Roadblock (advertiser will have 100% SOV on all video placements for the desired 12h timeframe) and Titan/TiVo 24h Roadblock (advertiser will have 100% SOV on all homescreen placements for the full day) on the final day, May 24
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| TCL | Roadblkck (12h) | Video (16:9) | NA | May 24 | NA | 360,000 | CPM | 18 | 6,480 |
| Titan/TiVo | Roadblock (24h) | Static or Video (16:9) | NA | May 24 | NA | 300,000 | CPM | 18 | 5,400 |
| TOTAL | 660,000 | 11,880 |
PLan 6: CTV (TCL + Titan/TiVo) – 100% Roadblock (Semi-Final)
- Inventory: TCL + Titan OS + TiVo OS Smart TVs (Philips, Panasonic, Sharp, JVC, Telefunken, Vestel)
- Placements: Outstream/Instream Fullscreen Video (TCL) + Homescreen Static or Fullscreen Video (Titan/TiVo).
- Coverage: TCL 12h Roadblock (advertiser will have 100% SOV on all video placements for the desired 12h timeframe) and Titan/TiVo 24h Roadblock (advertiser will have 100% SOV on all homescreen placements for the full day) on the semi-final day, May 22
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| TCL | Roadblkck (12h) | Video (16:9) | NA | May 22 | NA | 360,000 | CPM | 18 | 6,480 |
| Titan/TiVo | Roadblock (24h) | Static or Video (16:9) | NA | May 22 | NA | 300,000 | CPM | 18 | 5,400 |
| TOTAL | 660,000 | 11,880 |
PLan 7: CTV (TCL) – 100% Rotational (Playoffs + Final Four)
- Inventory: TCL Smart TVs
- Placements: Instream & Outstream Video. See all available formats, here.
- Coverage: Rotational (a campaign will run from April 28, start date of the Europleague Playoffs until May 24, the end date of the Euroleague Final Four)
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| TCL | Rotational | Video (16:9) | TBD | Apr 28 - May 24 | Max Reach | 300,000 | CPM | 15 | 4.500 |
| TOTAL | 300,000 | 4,500 |
PLan 8: CTV (Titan/TiVo) – 100% Rotational (Playoffs + Final Four)
- Inventory: Titan OS + TiVo OS Smart TVs (Philips, Panasonic, Sharp, JVC, Telefunken, Vestel)
- Placements: Homescreen Static or Video (Fullscreen 16:9). See all available formats, for Titan, here and for TiVo, here.
- Coverage: Rotational (a campaign will run from April 28, start date of the Europleague Playoffs until May 24, the end date of the Euroleague Final Four)
| MEDIA CHANNEL | BOOKING TYPE | AD PLACEMENT(S) | TARGETING | DURATION | OPTIMIZATION GOAL | IMPRESSIONS | BUYING METRIC | NET CPM (€) | NET COST (€) |
| Titan/TiVo | Rotational | Static or Video (16:9) | TBD | Apr 28 - May 24 | Max Reach | 300,000 | CPM | 15 | 4.500 |
| TOTAL | 300,000 | 4,500 |